A trademark is a type of intellectual property, and typically a name, phrase word, logo, symbol, design, image and a combination of these elements. There is also a range of non-conventional trademarks containing marks, which do not fall into these normal categories. The trademark owner can be an individual, business organization, or any legal entity. A trademark may be located on a package, a label, a voucher or on the product itself. For the sake of corporate identity trademarks are also being displayed on company buildings. As soon as you have applied for the trademark, you can use the ™ symbol next to your name and after the trademark registration is complete can you use the ┬« symbol. Both these symbols give your brand great protection and value in the market.
- Securing Exclusivity Registering your trademark is the quickest and most cost-effective way to ensure legal exclusivity for the use of your name or logo etc. Registering your trademark significantly reduces the risk of being prevented from using your name or logo by other traders.
- Geographical Coverage Registering your trademark usually gives you nation-wide protection instead of rights that are restricted to the specific areas or regions in which you trade. Further, if you want to expand overseas, this gives you a good platform to obtain rights in other countries, even before you commence trading in those countries.
- Deterring and Preventing Others If some other trader is able to convince a trademark examiner to accept the mark for registration, having a prior registered mark gives you a strong right to oppose the registration before it's officially entered on the register.
- Controlling the Use of your Brand by Others Registering your trademark makes it a lot safer and easier to licence the use of your trademark to others (e.g. manufacturers, distributors, franchisees etc).
- Capturing the Value of what you Create Holding a registered trademark significantly increases the value of your brand to potential purchasers, and hence any purchaser of your business is likely to pay much more for the goodwill that you build up.
- PAN Card & Address proof of authorized person (self attested).
- Copy of brand/ trademark design/ logo (in jpg fomat).
- Signed TM1 form (sent by us).
- Nature of business.
- MOA & AOA copy of the company.
The registration when granted is valid for a period of ten years from the date of registration (i.e. the date of application). It is imperative for a proprietor to seek renewal of registration before the expiry of the validity,